# Preface

The eGift cards business from brick-and-mortar stores is declining, with online purchases growing steadily. Due to the growing interest in electronic gift cards, G2A, Eneba, and others have created marketplaces that bring sellers and buyers under a platform. Growth expectation for the eGift cards business is through the roof: a turnover of $698.2 billion is expected worldwide in 2024 \[1]. &#x20;

Equally, the gaming industry is evolving, valued at $198.40 billion in 2021, and expected to reach $339.95 billion in 2027 at a CAGR of 8.94% \[2]. Game distribution is also growing, encompassing new sectors, such as cryptocurrency. At its all-time high, Crypto had a market capitalization of $3 trillion \[3]. The industry's payment, security, and economic benefits have developed e-commerce. In addition, technological advancement is propelling growth and improving game creation and distribution.

GameGuru aims to be the leading user-centered crypto marketplace for eGift cards and digital gaming products. Traditional online marketplaces offer overpriced products, fraudulently obtained game keys, and, in most cases, none-instant delivery due to the high risk of payment reversals. GameGuru, by relying on its GGT token (BEP-20) as the only payment method, will provide lower prices, zero-risk products, and instant goods delivery guaranteed through crypto transactions’ irreversibility and API integration with vetted suppliers.


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